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As the world's leading short video platform, Tiktok has been continuously ranked as the top 1 mobile app downloader in the world. Tiktok has reached 1.2 billion monthly active users worldwide as of April 2022. Tiktok operates mainly by lowering the creation threshold and fostering the creation ecosystem. By lowering the creation threshold, Tiktok provides users with filters, stickers, music and simplified editing tools. Tiktok has successfully gained a foothold in many countries and regions around the world by adopting different operation strategies for different regions, laying a solid foundation for its globalization.